Tourism Promotion

Local authorities, together with Fáilte Ireland and Tourism Ireland, may promote tourism by marketing the local area and its attractions to prospective tourists and tourism operators.

County Carlow is located within the ‘Ireland’s Ancient East’ (IAE) brand.  Carlow County Council has a direct and indirect role in delivering tourism related developments.

It is an objective of Carlow County Council       

  • to support and facilitate Fáilte Ireland initiatives for the development of tourism experiences in the County which deliver on the Ireland’s Ancient East Brand;
  • to engage and collaborate with Fáilte Ireland on their ‘Tales of Two Worlds Visitor Experience Development Plan’ and support the making and implementation of their ‘Great Houses and Gardens Experience Development Programme’ for the County.